SMEs to benefit from shortage of French fries from Europe

“According to preliminary analysis from the European Union’s Joint Research Centre, Europe is experiencing its worst drought in at least 500 years, with hot and dry conditions fuelling wildfires and reducing reducing crop yields. This has led to local businesses raising concerns regarding the supply of potatoes from Europe, in particular processed products like pre-packaged French fries.”

To read the full article by Vusi Adonis, click here.

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